|ADC programming committee chairman Paul Roderick|
There is a growing army of Australian Dairy Conference disciples. It is often said that once you’ve attended an ADC, then geography and farm commitments are put aside to ensure that there is an allowance for a few days away from the business in that final week of February.
My first ADC experience was in 2013 when the event came to my home state of Queensland. I’d heard of it of course – how could you not? But, there was always an excuse – that is, until there wasn’t. In my case, what got me along was an invitation to step right into the deep end and join the 2013 programming committee. From there, came the invitation to step up to the chair for 2014. Now, I’m not suggesting that is the recommended pathway for everyone – talk about a baptism of fire! But can I assure you that if someone you trust says that this is a good event to go to – then you should believe them and put aside the dates. It’s a lot cheaper too if you make the decision by Christmas!
I am now a true convert. I look at my farm, my farm office and the list of contacts on my IPhone – and think how they have all changed since I was introduced to this network of like-minded farmers from all parts of Australia and beyond. Meeting and getting to know so many of the speakers that have graced the ADC stage and gained some insight into their thinking, has put me on the start of a great journey.
How do you put a value on that? I’m not sure – but I know there is value and that my farm, my family and my outlook on life have all been impacted in a small but positive way from the experience of attending such an event.
It was humbling being asked to chair the 2014 programming committee with the challenge of leading the direction that this program would take. Until now – I’d happily left that to someone else. Just turned up and enjoyed what they put in front of me on stage and who I sat alongside at the various functions. Now, along with 12 others, I have the responsibility of ensuring that you feel as I have felt, when you leave an ADC event.
I’m hoping that a look at the program and the collection of people we’ve found to inspire you, will give you the first reason to attend. We have two big hitters at the opening. If you’ve never heard of Trent Loos or Gary Corbett can I encourage you to Google or YouTube them – because these are two remarkable, larger-than-life human beings with two totally different approaches to making sure we stay in business. You’ll love them both. Equally! They are joined by a fascinating team of Australian and New Zealand industry icons, both farmers and people who provide services to us as well as a couple of the most famous Geelong locals we could muster: Frank Costa of Geelong Football Club fame; and Ian Cover – the well loved sporting broadcaster and Coodabeen Champion.
But in addition, we support this speaking program with a great trade show of supporting organisations featuring the latest dairy products and equipment that are on the market. We also proudly present to you the finalists in the Feed Central Young Scientists’ Communications Award – as a way of reassuring you that the task of advancing dairy science – and in turn, the productivity of our farming businesses, is in good hands. We then go even younger by presenting to you the much loved “Mooin’ Transer” – a take off of the famous ABC TV show Gruen Transfer – that features school children from all states vying for a hotly contested dairy marketing prize.
Your registration fee includes three hearty evening dinner functions (where dairy is the hero ingredient). From the opening night BBQ with Murray Goulburn, to the ADC Rabobank Grand Dinner at the Pier and the Elanco finale dinner at the historic WoolExchange – these events represent a big part of the value of your ticket.
Both the ADC board and the 2014 programming committee are particularly proud of the conference agenda – which we see as an ideal combination of high level thinking and practical on farm, take-home information.
We look forward to your attendance and your being part of this celebration.
Chair, Programming Committee